How Can You make money with free app’s?

As you download Many free apps from the app store and start using it without paying ever wonder how do apps make money or where the person or company of that app is getting profit from this article will clear your all confusion and you can get build your app and start taking your Business next level.

The topic that which are covered in the article are:->

• Understanding app Market
• Different between the paid and free app
• Ways to make money from free app
• How to use those ways

So, let’s great started

App Market

Before I tell you about apps that make you money lets understand the basic of app market first App market is the next billion-dollar industry there all most 2.56 million apps in google play store and 2 million app’s apple play store and There are 3 types of app’s.

Native apps are created for one specific platform or operating system.

Web apps are Responsive version of a website that can work on any mobile device or OS because they’re delivered using a mobile browser.

Hybrid apps are a combination of both native and web. But wrapped within the native app giving it the ability to have its icon or be download from an app store.

And as we know some are paid and some are free app.

Different between the paid and free app

The paid app is the app which charges their customer was as the free app are free to download and use.

A recent report has said that there is more growing in free app compare to the paid app.

Because the free app that attracts the user whereas paid one will make you lose your Customers.

And if user starting using the app then it will help to grow business brand image.

Know The question in your mind if you give your app for free then how will you generate profit don’t worry, we got you the way of making money from apps in the feature topic.

Ways to make money form free app

Now you know that providing the free app for the user is good for your business now here are some ways by which can make money with apps:->

• Advertising
• Referral Marketing
• Sponsorship
• Subscription model
• In-app purchase
• Crowdfunding
• Email marketing
• Amazon Underground

How to use those ways

Advertising

Advertising is the most common and popular way of making money from app You just have put ads on your free app.

There are five types of ads that make more money:->

• Native ads
• Banner ads
• Interstitial ads
• Video ads
• Reward ads

Native ads:

These ads appear as the natural element in the app. basically this ad or to promote or doing branding native ads or more popular nowadays because it is that irritating to users that much.

Banner ads:

Such advertisements are put at the top or bottom of the screen on your Mobile device. they are usually less invasive since consumers will still use the mobile app normally the other hand, banners have a lower rate of into interaction (CTR-click through rate) and these ads rely on the popularity of brands.

Interstitial ads

Are full-screen pop-ups at different time frames you can close the add by opening the promoted page or by clicking on the ad corner Button .this approach to improving app revenue in productive at natural transition breaks, mainly for messaging and entertainment application news, games, before or after the planned entertainment or Features.

Video adds:

A 10-30 second video ad is put inside the device, where it automatically plays when there are normal pauses. a video adds category suds-set a compensated video ad in which user earn certain rewards like bonus point etc after viewing the video ad to the end.

Reward Ad:

It is the most powerful advertisement model when we’re talking about the incorporation of in-app advertisement. Online Users watch for point, Lives or virtual products in return for them it is easy to make money from such an ad model as an advertiser you can easily communicate the brand message.

Referral Marketing

Referral marketing includes the advertising of a third-party product or service as a way of maximizing the potential for sales.

App publisher may adversities or sell the good or service of affiliates based on the number of clicks or installation you may use pop-up advertising to promote the app or advertise by someone else for this.

There are different types of referral marketing:->

• CPA (cost per action): you get when there is some action done on add
• CPC (cost per click):  you get paid once it got clicked
• CPV (cost per view): you get paid once it is been viewed
• CPI (cost per install): you get paid once it been installed in mobile

Sponsorship

Obtaining sponsorship is a competitive trend to pursue making money from a free application. this model is usually available for applications that are built and already have frequent users. App with a particular consumer segment will get the most benefit thus advertisers.in the same industry may be approached to suit their brand with advertising details in the app or to adapt product design to the brand.

Two primary sponsorship deals:

• Equally, divide revenue from the app.
• Set a monthly sponsorship fee.

Subscription Model

In this model, we generate income from a user by giving them additional service in-app like premium service.

This type of revenue is given to cloud services like audio, videos and music app is like providing the user some content for free and trial at first so if the user finds it use full then they can pay for premium.

In-app Purchase

Purchasing in the app is the common approach which is used in freemium app model Digital or physical product can be sold enhance feature or rewards can provide .ads block or new content for the app can be released the app store handles all of this sale and the owner get a fee or commission from every trade.

There are 3 types:->

1. Consumable: This item or used once like in the mobile game (digital currency).
2. Non-consumables: these items are for permanent like add block etc..
3. Subscription: this allows to Unlock the additional feature.

Crowd Funding

Another way to make money from the app is Crowdfunding Which is new in industry Through this approach, developers and businesses share their innovations on websites such as Kickstarter, Patreon, Crowd Supply, Fundable, Indiegogo and Chuffed through the pursuit of donations to support the application’s creation and promotion.

E-mail marketing

For any sector, email marketing has always been a competitive technique. It is an old technique of collecting consumer data, often emails, and sending related marketing materials to ramp up the interest of the subscribers in a product or service. It’s good when the user retention indices decline, or when new apps, incentives, device news, etc. are alerted.

Don’t forget to ask for permission and state the intent of using personal user data in any case. This is a concern, particularly if according to the GDPR (General Data Protection Policy).

Amazon underground

Amazon Underground is one of the comparatively modern ways to make money from Amazon’s App Store. And if it doesn’t require ads or in-app purchases, let’s see how it works.

Being a relative newcomer in the mobile app term, Underground provides its users with free access to an infinite range of apps that have premium features. Alternatively, the program Amazon Underground charges developers 2 cents per minute of usage for every single customer.

When you use in-app purchases in your store, by listing on Amazon Underground you decide to forgo those fees. This means users are allowed to ‘shop for free’ an infinite amount of the IAP’s while Amazon charges developers directly. Amazon also offers a free Sales Forecasting Tool for developers to estimate their future revenues.

The platform was turning very effective. A great example is Goat Simulator–one of the top-30 paid apps, which costs $4.99 and has been downloaded in Google Play store over a million times. Still, the app publisher announced that Underground Goat Simulator earnings outperformed its Google Play app edition by 30%.

Conclusion

So, we hope you have got some ideas making money from apps and what is the benefit you can get by it to your business share this article if you found useful.

For more detail on app development in Canada.